Blogs became an everyday activity for many people around the world where they can share their feelings, experiences, and many more. Business blogging became a powerful tool to target customers, and to increase sales for businesses. According to comScore 2008, 77.7 million unique visitors in U.S. out of total 188.9 millions Internet audiences are bloggers. And 77% of total active Internet users read blogs.
Effective ways of using a blog
Personal bloggers use blogs for various purposes. Businesses use blogs in building good customer relation as well as in increasing customer base. Blogs helps in enhancing website traffic, and can be a self-improvement tool.
• Personal: Many people maintain personal blogs to share their feelings, experiences, and to share their expertise. Bloggers exchange their ideas, ask or give suggestions various topics.
• Professional: Blogger can also share information on the interested areas. Based on the interest, blogger creates a blog, and share everything about the interest. Blogger can also share the expertise in that particular area with others.
• Used as a website for company: Blog can be used as a website for the company placing the information about the goods, and services of the company. Blogger shares the experiences of the clients after using the products.
• To earn money: Many people who blog are making money using them. Blogger can earn few dollars through the blog by placing few ads, and many more. Blogger can earn dollars using many ways to generate income. 37% of personal bloggers are making household income through blogs. Any one who writes the personal blogs can earn few dollars using different options like sponsorships, RSS advertising, etc.
• Team Communication: Within organizations, senior team creates a blog and uses it as a communication medium. Employee in the organization can share their opinions on the aspects of business. They can give suggestions to overcome any problem in any department. With out wasting time, smooth flow of information is possible among all the levels of employees.
• Get to know the customers: Using blogs, companies can know the opinions of the customers. Companies can also get any suggestion for improving the customer satisfaction, and many more.
• Business events: To inform about the business events to the public, and to their customers, businesses use blogs. This blog helps in sharing the information about the events happening in a business.
• Blogs for public opinion: Effective way of collecting information or opinions about different topics from different people is through blogs. If blogger try to collect the opinions of different people from different place on topic, then creating a blog for that purpose is a good option. Blogger and reader can agree or disagree on a topic based on the content of the blog.
This information gives a snapshot about the effective ways of using a blog both in personal and professional context. Blogging is widely used phenomenon, which is applicable for all prospects like sharing information, businesses, and many more.
Saturday 20 June 2009
10 Effective Ways Of Using A Blog
Label: BLOGGING
Get free search engine optimization
Now, you should have a blog full with content you have enthusiastically written. It should be a particularly fascinating grapevine for the community of your chosen niche, vs a dead factsheet.
However, irrespective of how tasty your content is, if there's no-one to read it you can not generate profit from it. Traffic is the very stuff of your blog. in folk, you need to attract people, you must offer enticing info. Easy enough.
However, to get traffic onto your website, you've got to think backwards. Where do people look when they need information? Yes, they search using search engines like www.google.com , www.yahoo.com and www.msn.com , to name a couple more popular ones. So, to get these people on your blog, your blog wants to rank high on search result pages of these search engines. When these people search for information through the search engines and see your site among the top results, they will naturally click thru to your blog!
The art of getting your blog or internet site onto high rankings on search result pages is known as search engine optimization. It is really complicated and hard subject to conquer, but that doesn't stop us from learning straightforward yet effective methodologies to beat the search results for certain keywords. The more complex techniques are often wanted to fight for awfully competitive and general keywords such as "fat loss", but I'll teach you the way to overcome that later.
For now, let's determine the keywords that you would like to optimize your site for. For example, your blog talks about tech gizmos. Now, you'd need to check in Google if it is a particularly competetive keyword. At this time of writing, there are 29, 000 ,000 search results. Think you can beat 29, 000, 000 sites at your first attempt? I don't think so.
Now, let's attempt to narrow down our scope. Let's look for "technological gadgets" instead. At this time of writing, Google lists 792, 000 results. That's more controllable, but you'd like to search for more centered keywords. However, let's optimize your blog for "technological gadget" just for the sake of learning.
First, you have to concentrate to the title of your blog. Since you are improving for technological gadgets, you need to have that precise phrase in your blog title. For example, a line like "Your Best Technological Gadget Blog!" would work. You can change the title of your blog in the Blogger control panel or the Wordpress blog when you're creating it. If you are expert with HTML, you can even do that on other blog engines like Moveable Type. Bottom line? Learn a little HTML!
Other than that, your page heading should also contain the term you are enhancing for. The page heading is the bit of text in your code that is enclosed the tags. This issignificant as it tells the search engines what your page is about ( in this example, "technological gadgets"). Since we're posting a blog, the
tags aregenerally the post titles, so remember to include the term there whenever important.
One last bit, you must also sprinkle the words "technological gadgets" in your posts whenever possible. The frequent occurrence of that phrase in your blog will hint the search engines that your blog is really relevant to that subject.
However, this is the most critical bit of all. Always bear in mind that you are writing for real life people who read your blog to get info, so it is very stupid to spam your blog with keywords! In reality, if you do that, the search engines will end up thinking you are spamming and drop your ranking further down into oblivion… So keep in mind! Write for humans, not search engines!
Label: BLOGGING
How to become a Successful Affiliate Marketer
Making money online can be done, however most people try leap before they look and end up failing. Like other professions you need to educate yourself about what your getting into. You can't just be a doctor, you need many years of schooling to be prepared for what the experience will be like. This is true for most professions out there. Without learning about the profession, and the skills needed to perform that profession, you cannot properly and efficiently do the job.
This education is also necessary in Internet marketing. Some products try to make you believe that it is the easiest job in the world. You get to work from home and have the internet generate income for you. These products are placed on late night ads and try to take advantage of your situation. They have attractive women, fancy and expensive cars, million dollar homes, and actual people there saying they make hundreds of thousands of dollars in one day. Notice at the bottom of the screen the tiny print says results not typical. Basically these people are making hundreds of thousands of dollars through Affiliate Marketing. They say that they are selling you the secrets, however they don't tell you it will cost more then a few hundred for the effective secrets.
This doesn't mean that every internet marketing product out there is a scam. It just means you have to be careful what you decide to jump into. I personally purchased a couple products about internet marketing. Some sell you these thin booklets that are more motivational tools then actual how to guides to get an internet business started. All these booklets are designed to do is keep you motivated enough for the real promotion. The booklets give you a little taste about what to do, but they URGE you to contact them and purchase the coaching assistance. The coaching assistance can range anywhere from a few hundred dollars to several thousands. They pass this off by saying that you will make hundreds of times that once your internet business is off the ground. The problem is most of the people purchasing this cannot afford to pay thousands of dollars for personal coaching. And others who try those methods that they paid thousands for end up having trouble implementing them. So in the end your out a few thousand dollars for practically nothing.
As I said before most of these products are scams, however that does not mean all of them are. Through my exploits of looking for a successful internet marketing system I found a few that work. The ones that do provide you with useful information are usually memberships to clubs. These clubs contain video tutorials and resources that teach you how to become a successful internet marketer. Some offer more video content where others provide access to blogs where members of the club post topics and exchange ideas. These clubs are basically online courses in affiliate marketing. They teach you the basics in affiliate marketing, such as what to promote and how to promote, and give you the information needed to start promoting right after joining the clubs.
Most infomercials you see out there are always promise you'll make tons of cash without even getting off the couch. The truth is to see results you have to do some work. These clubs give you the information and resources you will need to use to become a successful affiliate marketer. If you want more information follow the link provided in the resource box to take a look at one of the clubs I was talking about in this article. Here's A few steps to start your Internet Affiliate Business:
1. Do some research before you start - Hundreds of company's have affiliate programs attached to them. Find the one's you personally like and think will do well. Almost all of these affiliate programs are free and you can promote as many as you want.
2. Set up a web page promoting the company or company's you signed up with, or set up a blog discussing topics related to the company - This is the beginning of the business. You have to either create a website that promotes the products that the company sells or you can set up a blog or join a blog and promote the company's products that way.
3. Find ways to promote your webpage - If you set up a web page you need traffic to flow to that webpage. There are several ways to do this. Some are free and some cost money. Free ways to promote require you to expand your knowledge of the internet. Setting up or joining blogs and using their resource box to promote the website or company is one such free method. Using AdBrite or Google Adwords is a way of promoting called PPC, or Pay Per Click. These sites offer ad space on other websites and in search engines to promote your site or company. This will cost some money because you pay when they click your link, not when they buy the product.
4. Always look for more source material to expand your knowledge of Affiliate Marketing - Look for books in a book store, free information online, blogs, or clubs that offer membership and useful information in the field of Affiliate Marketing.
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